Our marketing expertise
Our marketing team is on hand to support airlines with their brand visibility and the promotion of their routes.
According to each airline’s strategy and objectives, our team will devise tailor-made action plans. Our expertise is based on perfect knowledge of our customer catchment area and familiarity with regional media.
Optimal online presence across B2C and B2B websites
Travel agencies, tour operators
Monthly B2B newsletter dedicated to travel agencies
1 400 contacts
Bimonthly B2C newsletter
130 000+ contacts
at the airport
or within Lyon and its region
Inauguration of new infrastructures, organisation of events in cooperation with local stakeholders, business breakfasts with regional businesses…and more.
Organisation of anniversary events, treasure hunts, passenger entertainment in the terminals…and more.
Specific events to celebrate the opening of new routes or the arrival of a new airline.
Annual Airline Workshop
Facilitation of airline and travel agent/tour operator meetings.
Organisation of press conferences, publication of press releases in the local and regional press, etc.
Our team will coordinate, at your request, meetings with travel agents in our customer catchment area.
Meetings can take several forms: lunches, breakfasts, one-on-one meetings, etc.
Airline marketing team
For more information about the promotion of your brand and routes,
Contact our team who will be happy to help.